In the fight against the epidemic, in order to better serve the majority of textile enterprises, help enterprises to fight against the epidemic, resume production, and seize the opportunity, the global textile network platform launched the "Global Textile Network Lecture Hall" column. This column is hosted by Zhejiang Textile City Group Co., LTD., hosted by China Textile City Group's Global Textile network and online Textile City, China Textile Information Center/National Textile Product Development Center, Long Hair International Fashion Center and cfu Creative Fashion from the alliance and joint support of China Women's Fashion College.
The purpose of the "Global Textile Network Lecture Hall" is to "Explore new ideas and achieve new development". From the perspective of production and operation, fabric sales, marketing strategies, fashion trends, etc., we have invited many textile industry experts and large coffee enterprises to bring a full range of information and dry goods to the enterprise, so that the enterprise can radiate new vitality. And the potential of a new era!
Since its premiere on March 3, 2020, the "Global Textile Network Lecture Hall" has carefully organized 30 live classes. 25 industry experts and business elites participated in the sharing of a series of topics such as finance, foreign trade, marketing and so on, showing the audience professional, rich and comprehensive high-quality content, which caused a strong response and wide recognition from the industry. So far, the "Global Textile Network Lecture Hall" has held an average of 3 live shows per week, with an average of about 2,500 people per live broadcast and a cumulative audience of more than 70,000 people.
Pandemic disrupts' danger 'and' opportunity 'in textile trade
The 2020 pandemic has disrupted the rhythm of the textile industry. Affected by the epidemic, the textile industry is facing many problems, such as an overwhelming increase in manpower rents, overstocking and limited foreign trade. In this adversity, how should textile companies break through? Sir. Textile foreign trade expert Jin jucan was the guest of the "Global Textile Network Lecture Hall" and gave a profound interpretation of the "dangers" and "opportunities" of the textile trade disrupted by the epidemic, bringing professional explanations and sound advice. A live audience.
Integration and innovation of textile resources in the new era
In the face of the great pressure brought by the epidemic and the uncertainty of future development, many textile industry practitioners are still "unable to let go" after resuming work. Zhang Jingbo, deputy secretary general of China Filament Weaving Association, was invited to participate in the "Global Textile Network Lecture Hall" and answered netizens one by one, "How to achieve upstream and downstream links and effectively integrate resources?" "How to innovate". Business model, "Seize the development trend?" Such as a series of production after the industry doubts.
Self-management and marketing of foreign trade enterprises under international situation
The outbreak of popularity of the new crown has brought a certain blow to the industry. In addition, the recent international turmoil, such as the continued spread of overseas epidemics, the collapse of international oil prices and the collapse of global stock markets... This year, it poses a lot of challenges for foreign trade companies. Sir. Yan Liangmin, member of the National Committee of the Shaoxing People's Political Consultative Conference, Vice Chairman of the International Chamber of Commerce of Keqiao District, President of the International Chamber of Commerce of Keqiao District, General manager of Shaoxing Zihao Textile Co., LTD., as the guest of the "Global Textile Network Lecture Hall", the audience explained in detail some of the issues that foreign trade companies are most concerned about, such as order delay, export restrictions and contract fulfillment.